2018 LeadingAge Virginia Annual Conference & Expo
The Hotel Roanoke | Roanoke, Virginia
June 6-8, 2018

The Power of Purpose

NOTE: Please complete a registration form for each individual planning to attend.
You will have the opportunity to register additional people after each registration is completed.

You will be asked for information in sections. The next section will appear after you have completed a section.
The payment section will appear once all other sections have been completed.

Indicates required information.

Registrant Information
First Name:
Last Name:
Name for Conference Badge:
Street Address:
Phone Number:
Email Address:
Are you a LeadingAge   
Virginia member?
Yes No
  My organization has sent participants before, but this is my first time attending.
This is the first time my organization has attended
Special Food Accommodation -
       Enter here:
Do you need NAB CE Hours?:
Yes No
If yes, fill in your NAB ID # here:
Would you like to help out and volunteer as a Session Monitor?:
Yes No
Registration Code
If you have a discount/registration code, enter it here:
  Early Registration
(Before May 1st)
(May 1st or Later)
Adult Day Member - Friday Only $79 $79
Adult Day Nonmember - Friday Only $129 $129
Daily Conference Concurrent Speaker
         Select day: Wednesday $0 Thursday $0 Friday $0
         (Confirmed concurrent speakers are entitled to a complimentary registration on the day of their presentation only.)
Full Conference Registration
  Early Registration
(Before May 1st)
(May 1st or Later)
Member $625 $675
Concurrent Session Speaker
(registration code required)
$525 $575
Leadership Academy Fellow
(registration code required)
$0 $0
Administrators in Training
(AIT status will be verified - registration code required)
$325 $325
Spouse/Significant Other
(Not employed in the aging services field or associated with a business firm or provider in the field - registration code required)
$325 $325
Exhibitor Please enter discount code and then pick
Member rate or Nonmember rate
Nonexhibiting Business Member $900 $900
Nonmember Business $1,350 $1,350
Nonmember Provider $750 $800
Full payment for nonmember registration is required at the time of registration.
Daily Conference Registration
Daily Conference Member
         Select days: Wednesday $420 Thursday $420 Friday $175
Daily Conference Administrators in Training (registration code required)
         Select days: Wednesday $210 Thursday $210 Friday $87.50
         (AIT status will be verified)
Daily Conference Spouse/Significant Other (registration code required)
         Select days: Wednesday $210 Thursday $210 Friday $87.50
Daily Conference Nonexhibiting Business
         Select days: Wednesday $600 Thursday $600 Friday $250
Daily Conference Nonmember Business
         Select days: Wednesday $900 Thursday $900 Friday $500
Daily Conference Nonmember Provider
         Select days: Wednesday $500 Thursday $500 Friday $200
Special Event Registrations
Which of the following events will you be attending? Please check Yes or No for each event in order to help us plan appropriately for seating, food and beverages.
Wednesday, June 6th Continental Breakfast
Wednesday, June 6th Opening General Session Luncheon
Wednesday, June 6th Expo Reception w/Exhibitors
Thursday, June 7th General Session Breakfast
Thursday, June 7th Expo Luncheon w/Exhibitors
Thursday, June 7th LeadingAge Virginia Block Party 5:30pm-7:00pm
Friday, June 8th Continental Breakfast

General Sessions, Power Sessions, and Concurrent Sessions

In order to plan for adequate seating, please indicate which of the following sessions you plan to attend. NOTE: Select only one session in each time block.

Concurrent sessions have been categorized into five tracks: Adult Day (A), Clinical (C), Leadership (L), Operations (O), and Workforce is (W). However, attendees can select any sessions regardless of track category.

For more detailed descriptions, please refer to the Conference Program.

Wednesday, June 6th | 9:30 a.m. – 12:30 p.m.

Furthering Your Mission with Social Capital (L)
Community Engagement: Extending Your Mission Outward! (O)
Clinical Deep Dive: Key Elements of Infection Control & Prevention Programs (C)
Not Attending a Session

Wednesday, June 6th | 12:45 p.m. – 2:15 p.m.

Opening General Session and Luncheon: “The Longevity Economy: What Every Leader Needs to Know to Succeed Tomorrow”, John Martin

Wednesday, June 6th | 2:30 p.m. – 4:00 p.m.

#1A: Governance and The Not-For-Profit Difference (L)
#2A: Nursing Documentation: Supporting Skilled Therapy Services when Therapy Documentation isn’t Enough! (C)
#3A: Finding New Healthcare Margins in an Era of Decreasing Reimbursements (O)
#4A: Staffing and Work Force Challenges: The Strategic & Business Implications (W)
Not Attending a Session

Wednesday, June 6th | 4:15 p.m. – 5:15 p.m.

#5B: Strategic Planning for Growth in a New Era (L)
#6B: Managing Communicable Diseases Commonly Seen in Long Term Care Communities (C)
#7B: Managing Industry, Strategic and Financial Risks in Senior Living and LTC (O)
#8B: Show Me the Money: Implementing a Salary Administration Plan (W)
Not Attending a Session

Thursday, June 7th | 8:30 a.m. – 10:15 a.m.

General Session: "Change the Way You Change the World", Leslie Crutchfield

Thursday, June 7th | 10:45 a.m. – 12:15 p.m.

#9C: Deep Dive with Leslie Crutchfield: Changing Systems Through Collective Impact (L)
#10C: The New AL Regulations: Where Are We Now? (C)
#11C: Pardon the Disruption: Operational Transformation for the Next Generation (O)
#12C: Developing Your Employee Brand (W)
Not Attending a Session

Thursday, June 7th | 2:30 p.m. – 3:30 p.m.

#13D: Everyone is a Fundraiser: How to Secure Major Gifts for Naming Opportunities Leveraging the Power of Interdepartmental Teamwork (L)
#14D: Update: The NEW LTC Survey Process (C)
#15D: Understanding and Preparing for Cyber Threats (O)
#16D: Discovering the Hidden Treasure of Leaders (W)
Not Attending a Session

Thursday, June 7th | 3:45 p.m. – 5:15 p.m.

#17E: How to Encourage Innovation in Your Organization Through Philanthropy (L)
#18E: Update: Nursing Home Regulations (C)
#19E: Garden to Table: Creating Exciting Dining Experiences Through Resident Engagement (O)
#20E: Recruiting, Engaging and Retaining Tomorrow’s Workforce (W)
Not Attending a Session

Friday, June 8th | 8:00 a.m. – 9:00 a.m.

#21F: House Afire! Managing Crisis Communication (L)
#22F: First Day Flutters: Transitions Don’t Get Any Easier with Age! (A)
#23F: Lighthouse Engagement Model: A State of the Art Model of Care (W)
Not Attending a Session

Friday, June 8th | 9:15 a.m. – 10:45 a.m.

#24G: Thriving in a Highly Competitive Environment: A Primer for Beating For-Profits at Their Game (L)
#25G: Dementia Care in Adult Day Services (A)
#26G: The High Cost of Low Morale (W)
Not Attending a Session

Friday, June 8th | 11:00 a.m. – 12:30 p.m.

#27H: Movin’ On Up: A Holistic Approach for Repositioning Smaller Communities for Sustained Viability (L)
#28H: Understanding the Proposed Changes in the Adult Day Regulation (A)
#29H: Panel Discussion: Keeping the Work Force of Today Engaged (W)
Not Attending a Session

Payment Information
Registrations are not complete until full payment has been received. You may pay your registration fees online during registration using Visa or MasterCard. LeadingAge Virginia members in good standing who need to pay by check can select the “Mail Check” option. Your confirmation email will serve as an invoice indicating the amount owed to complete your registration. Please note that registrations must be paid in full no later than May 25, 2018. Checks should be made payable to “LeadingAge Virginia” and mailed to LeadingAge Virginia Conference Registrar at 1900 Jones Road, Winchester, VA 22602
Total Due:
Please check one:
Mail Check 
Name of Cardholder:
Card Number:
Expiration Date:
Security Code:

All cancellation requests must be made in writing via e-mail to the LeadingAge Virginia Conference Registrar at registrar@ptfassociates.com. Substitutions are strongly encouraged. If you’re unable to attend and can send someone in your place, please send an e-mail to registrar@ptfassociates.com, including the original attendee’s name and organization, and the name, title, e-mail address, and phone number of the substitute attendee no later than May 25, 2018. After this date, all registration substitutions must be processed onsite at the Conference Registration Desk. If the substitution results in higher registration rates, the balance is due at the time of onsite registration. No refunds or credits will be issued on substitutions.

Cancellations received in writing by May 25, 2018 will receive a full credit towards a future educational program, excluding the 2019 Leadership Retreat or the 2019 Annual Conference and Expo, less a $100.00 administrative processing fee. Credits expire 12 months after the issue date. No refunds or credits will be issued for cancellations received after May 25, 2018 or for no-shows at the conference.

Modifications and/or additions to educational sessions or conference events can only be made by LeadingAge Virginia staff. If you wish to change your session choices or attendance status for an event, please send an email to the LeadingAge Virginia Registrar at registrar@ptfassociates.com including your name, organization, and specific information on the change(s) you are requesting.


Copyright © 2018 PTF & Associates, Inc.   All rights reserved.
Revised: March 10, 2018